INNOVATIVE APPROACHES TO IMPROVING THE COMPETITIVENESS OF INDUSTRIAL ENTERPRISES IN THE ERA OF DIGITALISATION

INNOVATIVE APPROACHES TO IMPROVING THE COMPETITIVENESS OF INDUSTRIAL ENTERPRISES IN THE ERA OF DIGITALISATION

Authors

  • Payzieva Ikhloskhon Akbarali qizi,Sobirov Sardorbek Ilhom ugli,Pulatov Odiljon Tolib ugli Fergana Polytechnic Institute, Fergana, Uzbekistan

Keywords:

Innovation strategies, competitiveness, operational efficiency, industrial enterprises, supply chain management, digital transformation, digital economy.

Abstract

The article is devoted to the development and approbation of innovation strategies aimed at strengthening the competitiveness of industrial enterprises in the digital economy. It identifies modern challenges faced by industrial corporations and proposes methods of sustainable impact on the level of their competitive position through digital modernisation. Particular attention is paid to the analysis of the application of digital technologies to optimise operations, supply chain management and customer experience. Comprehensive frameworks are proposed for developing strategic plans and implementing analytical tools to meet the needs of digitalisation. The importance of in-house training and skills development, as well as adapting the cultural aspects of the enterprise, is emphasised. Best practices and methods for monitoring strategy execution are identified, emphasising the impact on performance improvement and innovation initiatives. The study provides practical insights that can be applied to the digital transformation process in industrial enterprises.

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Published

2024-04-08

How to Cite

Payzieva Ikhloskhon Akbarali qizi,Sobirov Sardorbek Ilhom ugli,Pulatov Odiljon Tolib ugli. (2024). INNOVATIVE APPROACHES TO IMPROVING THE COMPETITIVENESS OF INDUSTRIAL ENTERPRISES IN THE ERA OF DIGITALISATION. Ethiopian International Journal of Multidisciplinary Research, 11(04), 95–105. Retrieved from http://www.eijmr.org/index.php/eijmr/article/view/1335
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