THE ROLE OF AUTHENTICITY IN EXPERIENTIAL TOURISM: A CRITICAL EXAMINATION
Keywords:
Experiential Tourism, Authenticity, Tourist Experience, Local Participation, Commodification, Staging, Cultural Sensitivity, Sustainable Tourism, Destination Development.Abstract
Experiential tourism, emphasizing personal engagement and meaningful interactions, has become a prominent trend in the tourism industry. This article critically examines the concept of authenticity within experiential tourism, analyzing its diverse interpretations and exploring the challenges of delivering genuine experiences in a commercialized context. We delve into the perspectives of both tourists and hosts, considering how perceptions of authenticity shape travel choices and the impact on destination development. Furthermore, we discuss the tension between commercialization and authenticity, considering the role of staging, commodification, and the potential for inauthentic representations. We propose a framework for evaluating authenticity in experiential tourism, emphasizing the importance of local participation, cultural sensitivity, and environmental sustainability. The ultimate aim is to foster more meaningful and responsible forms of experiential tourism that benefit both tourists and host communities.
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