THE ROLE OF NATIONAL BRANDING IN CONTEMPORARY INTERIOR DESIGN

Authors

  • Ibragimov Shavkat Jovli ugli National Institute of Painting and Design named after Kamoliddin Behzod Department of Design, Teacher

Keywords:

national brand, interior design, national identity, cultural heritage, globalization.

Abstract

This article analyzes the role and importance of the national brand in interior design. It highlights the issues of representing national values through design and integrating them with modern technologies in the context of globalization. The study demonstrates the aesthetic, social, and economic significance of applying national ornaments, colors, materials, and architectural forms in interiors to strengthen national identity.

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Published

2025-12-17 — Updated on 2025-12-17

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How to Cite

Ibragimov Shavkat Jovli ugli. (2025). THE ROLE OF NATIONAL BRANDING IN CONTEMPORARY INTERIOR DESIGN. Ethiopian International Journal of Multidisciplinary Research, 12(12), 685–687. Retrieved from https://www.eijmr.org/index.php/eijmr/article/view/4274